Nissan India introduces new Micra CVT ahead of the festive season
- Newly-added “Sunshine Orange” exterior shade and sporty European-style all-black interior
- Most affordable CVT on the market at Rs. 5.99 lacs
- Nissan Micra is the most exported hatchback from India and is available in more than 100 countries across the globe
NEW DELHI, INDIA (SEPTEMBER 06, 2016)
Nissan India today introduced the freshened Micra hatchback with a new “Sunshine Orange” exterior colour together with an all-black sporty interior. These new options are available across the Nissan Micra range including Micra Active versions in India.
The Micra has become a highly attractive choice for customers with its starting price of INR 4.55 lakh (Ex-showroom, New Delhi). What’s more, Micra is India’s most affordable premium automatic car equipped with a continuously variable transmission (CVT), attractively priced at Rs. 5.99 lacs.
Arun Malhotra, Managing Director, Nissan Motor India Pvt. Ltd., said, “The affordable and accessible Micra offers a charming visual appeal with its new “Sunshine Orange” exterior colour complemented by the edgy, European-style all-black interior. These new options come without any price increase. We’re confident this package will resonate with Indian customers.”
Orange is gaining popularity among Indians seeking a stylish new look to their car’s exterior. It is also a symbolic colour of the festive season in India. The Micra range is also available in more five more exterior shades including Brick Red, Turquoise Blue, Blade Silver, Onyx Black, Nightshade and Storm White.
The all-black interior in the new Micra includes a black central console with piano black finish, black door trims, and black seat fabric with blue stitching, rendering a stylish European feel. The Micra Active variants will feature a black instrument panel cluster and finisher, black seat fabric and a silver-colour door arm rest finisher.
The Micra comes equipped with the globally acclaimed Nissan X-Tronic CVT which delivers more mileage than a manual transmission for added value in terms of fuel economy. Micra is offered in petrol, petrol CVT and diesel fuelled powertrains, with the diesel variant returning a maximum mileage of 23.08 kmpl under ARAI test conditions.
The new Nissan Micra will be on sale at all 232 Nissan India showrooms across the country. Nissan Micra is the most exported hatchback from India. It is available in more than 100 countries across the globe, and has sold more than 6 million units globally.
About Nissan Micra
- The Micra has a heritage spanning over 35 years and is currently in its fourth generation.
- The first generation was launched in 1982 as the Nissan March in Japan. The name March was the result of a public poll.
- The name Micra is derived out of the word ‘micro’
About Nissan Motor India Pvt. Ltd.
Nissan Motor India Private Ltd. (NMIPL) is a 100% subsidiary of Nissan Motor Co. Ltd. Japan. The company was incorporated in 2005 and offers innovative and exciting products across hatchback, MUV, SUV and sedan segments in India. Nissan together with its global alliance partner Renault set up a manufacturing plant and a Research & Development Centre near Chennai. Nissan in India has a portfolio of two brands, Nissan and Datsun.
For more information, visit www.nissan.in.
FOR FURTHER INFORMATION PLEASE CONTACT:
Rahul Mathur/ Ankita Lal
Nissan Motor India Pvt. Ltd.
Madhulika Singh / Sheetal Jobanputra
20:20 MSL / Publicis Consultants Asia
Mobile: +91 9999673459 / + 91 7498657712
Email: firstname.lastname@example.org / email@example.com